Getting in the impact on the SPIN

The Challenge
UIC tasked Mojo to re-design the SPINmatic low suds packaging range. The product had to be positioned as a modern product, and had to have mass-market appeal as a detergent for the masses.
The Solution
Impact is the main aim of this project. The Mojo Red team quickly set about researching the indoor drying market in Singapore and have the ideal graphic solution to the packaging.
The result is an outstanding packaging with maximum shelf impact.




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